Your website is the face of your business.
You have to make it count. Our websites are proven to give you more calls, more emails, more business. Customers judge your business within seconds of visiting your site. It has to be clean, inviting, informative and easy to understand. How search engines see your site is just as important. If they don't understand and value your site, you won't come up when customers search. With Orange Local you will have a website, designed my marketing experts, that looks great on any device. Most important you will have a website that grows your business.
More customers will see your site on a mobile device than on a big screen. Orange Local's mobile-first design philosophy means your site will be just as beautiful and effective on the screen in your customer's pocket as it will on a big desktop monitor. Your mobile site will be easy to see with very little scrolling or zooming and will feature an easy to find 'call now' button.
Your website is no good to you if customers can't find it. At Orange Local, we know how to set up sites that get you found online. Your contact information, customer reviews, service descriptions, specific keywords, maps to your location...it all matters.
Get More Reviews
Orange Local has proven strategies to help you get more customer reviews. It makes a big difference because customers use reviews to determine if they want to do business with you. Search engines use reviews to decide who they want on the first page of search results. You need to be there, so you need reviews. We make it easy to request reviews from your customers and automatically get them where you need them: your site, Google, Yelp and others.
Defend Your Reputation
Orange will alert you of a new review. We can even help you reply. Most of your reviews will be great, so we'll help you thank your customer. Some reviews are not so good and you need to respond. More and more your reputation is just as important online as it is on the street. You're good at what you do, we'll make sure the world knows it. 72% Of Consumers Say That Positive Reviews Make Them Trust A Local Business More 88% Of Consumers Say They Trust Online Reviews As Much As Personal Recommendations.
Facebook Business Pages
Customers use social media to find local business, get recommendations from their friends and read reviews. You need a Facebook Business Page. We will help you build and maintain your page. We'll get it linked back to you website, make suggestions for posts, even help you get Facebook reviews. Facebook can help you get more business, build your reputation and spread the word about the great work you do. We make it easy for you.
Advertising on Facebook
Facebook knows a lot about your customers. Because of this, Orange Local can target your ads to very specific groups of people who are likely to buy from you. You will see the results of your ad campaigns in real time. You'll see how many times your ad was seen, clicked, called and more. Concerned about the cost? You are in control of your monthly spending at all times. Your Personal Marketer can guide you through the process.
We Get You Found
Customers are searching. We help you get found on Google, Yahoo, Apple Maps and more. Our Digital Marketing strategies are designed to put you on the first page of search results. Let's face it, you have a lot of competitors and they all want to be on the first page too. You need experts on your side to make it happen. With more than 30 years of combined Local Search marketing experience, more industry awards that we can count and 1,000+ current customers, Orange Marketing is ready to get you found when it matters most.
How We Do It
Local Search marketing is a type of Search Engine Optimization (SEO). It is a complicated process with a lot of moving parts. Don't worry, we've got this. Orange will build or refresh your Google My Business listing and make sure you are listed accurately on dozens of other online directories. We'll build or refine your website so that search engines can understand and appreciate it. The maps sites like Google Maps, Apple Maps, Yelp and others will all know where you are. Bottom Line: You are an expert at what you do. We are experts at SEO.
A real person will be your guide. We still believe in great, personal customer service. When you partner with Orange Local, you'll work with a dedicated Personal Marketer who will listen to your needs, answer your questions and provide the advice you need in the world of Digital Marketing. According to Google, 30% of mobile searches are for local businesses and 76% of customers who conduct a local search on their phone will make contact within 1 day.
If you are ready to invest in growing your business, Targeted Ads are one of the quickest way to make it happen. Your ads will only show up for people who have already expressed an interest in the what you do. Even better, you only pay for the ad if the customer goes to your website or calls. You will see the results of your ad campaigns in real time. You'll see how many times your ad was seen, clicked, called and more. Concerned about the cost? You are in control of your monthly spending at all times. Your Personal Marketer can guide you through the process.
Sometimes getting in front of customers at the right time is the most important thing. Perfectly timed email marketing with a special offer is a great way to get repeat business. Some examples: HVAC contractors offer fall furnace check-ups, electricians offer generators after the big storm, pool companies offer open-up services in the spring, etc. Special offers are a very economical way to get you message to the right people at the right time with a high response rate. We help you make professional, beautiful messages, target them to the right people and as always measure the response. You'll know how many offers were sent, opened, clicked and called. Given the choice, almost 70% of consumers want to communicate with brands via email rather than direct mail or text messages. Over 80% of people check their email before they start work.
All good marketing is measured. That means there will be quite a few numbers to take a look at. We will be monitoring it all from our side, but you will want to see it too. You can always talk to your Personal Marketer and view your results on your phone or computer anytime you want. You will know: - How many times was my ad viewed, clicked or called? - How many people called me from my Google listing? - How many Facebook likes did I get this week? - Did people respond to me email offer? Since there are no long-term contracts, you can start, pause, change or stop your marketing at any time. What we do works. We just want to prove it to you.
Almost anything you want to do can happen on your phone or computer, but there's just nothing like talking to a person. Your Personal Marketer is there for you. We will walk you through the initial setup. Then, check-in with you to make sure you are happy and to provide helpful suggestions. We see each customer as a partner. If you are successful, then we are.